Smartphones do just about everything for customers.
What doesn’t a smartphone do nowadays? It can unlock doors, set alarms and even find answers to your questions when you talk to it! The way we live with smartphones is becoming more and more integrated, especially when it comes to our shopping and spending habits. If you want your customers and prospects to interact with your products and services through the one device they never leave the house with, then you need to include mobile marketing as part of your digital marketing strategy.
This form of marketing can be distributed through many platforms including popular phone apps, social media platforms, to online searches on Google and other browsers. Don’t let a small screen fool you-there are big marketing opportunities to take advantage of.