The social media network for business professionals
LinkedIn is the premier location for online users who are serious about business networking to connect with companies and other business professionals they want to do business with.
Companies can create their own pages and highlight their products and services offerings, job opportunities and manage status updates to keep followers in the know. Employees can also link back to their employer’s company page to highlight their personal career growth within the company, as well as highlighting their own work experience and skills to reinforce the company’s reputation.
Similar to how Facebook and other social media platforms work, individual users can follow company and brand pages to stay updated on professional news, industry trends and career opportunities. Customers can write recommendations on both your company and personal page to drive stronger credibility for your brand.